Day 1,172

Posted on December 2, 2013 by theffkid

SEAHAWKS!!!

Okay…now that I have that out of my system…

So today was full of random eating, but I counted it all which is important! I used a few weekly points and that’s okay! Here’s the breakdown of the day:

Breakfast: A 5 point Jimmy Dean breakfast sandwich. An easy breakfast choice when you’re on the go.

Lunch: So I usually try to come home for lunch, but today I stayed on campus. I was planning on just getting cheese pizza from Papa John’s. I even put it in to Weight Watchers before I went to lunch to make sure I didn’t deviate. Then when I got there, they were swamped and out of cheese pizza (I guess that’s possible…). Anyway, I ended up with pepperoni pizza which was just a few more points per slice. Not idea, but it is what it is. 18 points

Dinner: Tonight, we ended up at Moe’s for some burrito deliciousness. I accidentally ordered the wrong thing which sucked, but was delicious (go figure…) I didn’t order the jr. size and I didn’t realize it until as I was plugging it in to their nutrition calculator. Lame. So with chips it was 31 points. Oops.

Dessert: The Moe’s was next door to Cold Stone and Megan and I both felt like a little cold treat. The last time I had been inside a Cold Stone was when we lived in Abilene. I remember going in there and getting a Gotta Have It calorietastic sugar bomb of craziness on a regular basis. I also remember the first time I tried Weight Watchers back then and getting their sinless sweet cream. It was like eating poison to me back then. I felt so robbed and horrible. My body and my taste buds were sick. Anyway, I gave their Like It sized Skinny Vanilla with Oreo and Heath mixins. It ended up being 12 points (6 of that was the actual ice cream which isn’t that bad) and it was waaaaay more ice cream than I’m used to. It was just a reminder of how far I’ve come.
So today was kind of a bizarre day and it had its share of issues, but that’s just the way the process goes. I racked up 66 points which is a lot, but I tracked it and that’s a huge thing! It was worth the extra points. I’ll shoot to be better on Tuesday. That’s all I can do. See ya tomorrow.

Day 1,171 Sunday on Track

Posted on December 1, 2013 by theffkid

It has been kind of a whirlwind of a Thanksgiving week. So much so I’m not really sure where to begin…

This poor sap has no clue…

Let’s start with a bitterly cold 15k on Thursday that was unforseeably miserable. This year’s Turkey Trot was easily the coldest one I’ve ran in. In fact, it was the coldest race I have ever ran in. It was in the low 30’s at the start of the race and I didn’t know how my body was going to respond to the conditions. Well, as usual, my body surprised me in an awesome way. I started off the race with an amazing pace of 9:00/mile. Now usually I start to taper off after the second mile and jump up to about a 10:00/mile, but I consistently conquered the first 5 miles with a 9:00ish/mile pace! I was on the way of destroying my 15k time from last year! I was soooooooo stoked!
Then, I had to poop.
Out of nowhere, my body started to scream “find some bushes” which was impossible since a) I was in the middle of a subdivision and b) there were way too many runners that I knew to do something weird like that. And of course, thanks to the way this route was laid out, I was literally the furthest away from the finish line (for those of you who have ran the 15k, I was around the turnaround on Biltmore at the bottom of the giant hill). I’ll avoid being graphic, but I was in physical pain to the point that I could only run a few steps without having to stop. With about 2 miles left, I was close to a community center that I had been to that had bathrooms. I deviated from the course by about 100 feet to get to it. Doors are locked. I see some people and I ask them if they have access. They didn’t, but they pointed to the Southwood Clubhouse which was another 200 feet away off the route. Thankfully, they were open. I went it, used their facilities, looked incredibly out of place, and got the heck out of there (and no Alex, I didn’t ask any of the caddies if they knew you. I didn’t have the time to make small talk 🙂 ). Anyway, after that I was back on track and I finished the race while tacking on an extra .65 miles on to my run. The thing was, I wasn’t too far from the finish line, but I panicked and didn’t know what to do. It was something I’ve had to deal with during a race. It was miserable. I’m planning on running a 15k in December (anyone doing the Magnuson Holiday Fun Run in Seattle on the 21st?) so I’ll have to redeem myself then. Anyway, other than that, Thanksgiving went off without a hitch!

So let’s skip to this weekend, shall we?
I also had an amazing Weight Watchers meeting where our leader Dee encouraged us to re-think about why we are trying to lose weight. I opened up about my weight loss journey (something I hadn’t talked about with the group before) and how I have been at the same weight for the past almost 2 years. I explained that I’ve been comfortable both physically and mentally in the 230’s because I haven’t been at this weight since…elementary? This weight has allowed me to run 10 milers on a whim and keep up with my compadres in my workout classes. That’s so awesome to me! Now, I want to take it to the next level. I don’t want people to look at me and not understand how I’m such a fast runner (my response is “yeah, I don’t get it either”). I want my outside to match my inside while both becoming more fit. One of the biggest roadblocks with this is fueling my body right after a big run or workout. I think that looks like more water, more protein and just staying within my points. Once I get that in line (which I have been researching. Any suggestions are welcomed.) I know that I’ll be back within striking distance of getting below 200 pounds for the first time in decades.

So that’s about it. Today, I was well below my points and was super full. I even weighed out my leftover turkey on our food scale before I turned it in to a delicious BBQ turkey sandwich. It was magical. See ya tomorrow.

One more thing…
Don’t forget to donate to Movember if you are a Stachetastic Run Sponsor! (I know a lot of you are still reeling from the weekend, but don’t forget!) I have provided super easy setp-by-step instructions here!

Day 1,166

Posted on November 26, 2013 by theffkid

Still not completely sold on The Biggest Loser this season… It’s all feeling kind of forced. Not sure how many more seasons the shows has left. The issue is, I love what the show does, but I just doubt that it will be on much longer. It’s a shame the Biggest Loser Ranch wasn’t a RIDICULOUS amount for people to go to. Anyway, Biggest Loser rant over.

Let’s talk food. Delicious, delicious food.

Breakfast: Jimmy Dean Breakfast sandwich followed by a non fat Honey Bear latte from Atomic (pretty, huh?) and then delicious container of Trader Joe’s Pumpkin Yogurt. YERM!!!!

Lunch: We had to go pick up our racing packets and shirts for the Tallahassee Turkey Trot (which is going to be FREEZING COLD. That will be interesting…) at Capital City Runners which is next to our brand-spankin’ new Whole Foods! So we stopped in for lunch. I have to say this photo did not do this meal justice (my dinner photos on the other hand…) The cheese on the burger was muenster and it was scrumdulescent. I’m so glad that we have a Whole Foods in Tallahassee…:)

Dinner From Heaven: When we were at Whole Foods, we bought some deliciousness for dinner. We bought a pound of grass-fed sirloin along with some organic fingerling potatoes. I put chunks of mesquite in my BBQ chimney and lit up! I then cut the sirloin in half, padded it down with paper towels, sprinkled sea salt and some Cooper’s BBQ seasoning on the steaks and let them sit for a while. They were on the grill for about 25-30 minutes since they were cooking with indirect heat. I finished them off with a sear on the heat. I usually cut into my steaks to see if they are done, but this time I a meat thermometer which retained the juices a little more. When they were done, we tented them with foil and finished up the collard greens and potatoes. It was probably the best steak I have ever cooked. The meal was about $7 a person which was actually less than our lunch. The joys of eating at home…

So today was pretty awesome. Let’s finish off this post with a photo of a hand turkey. See ya tomorrow.

Day 1,165 Monday Update

Posted on November 25, 2013 by theffkid

I’m going to keep this kind of brief because I’m working on a few different things…

First: This morning, I took the Keep It Up, David’s Thanksgiving Pledge to: not have seconds, photograph what I eat, not to graze (a HUGE deal for me) and exercise! Read the whole post and take the pledge here! More on that later.

Second: Megan’s brutal semester is finally coming to an end so we celebrated by going out for some delicious sushi and seared tuna salad. It was flat-out delicious. Love me some Jasmine’s! (Looks good, doesn’t it Chris Williams? Let’s do lunch sometime.)

Third: We continued our date night by seeing Catching Fire. I was really impressed. I think if I was chosen, I would immediately go to the Biogenesis Lab and roid up on A-Rod strength PEDs and then find those bath salts that made that guy zombie crazy (which also happened in Miami…WHAT THE CRAP IS WRONG WITH THIS STATE???) and then just destroy everyone. No trip to the Cornucopia needed. I’ll let my roids-rage-fueled blood lust do the work (yeah…I thought this a lot during the movie. I also thought about the possibility of Phillip Seymour Hoffman’s character was actually his character in Doubt and how that would play out.)

Finally: It’s not too late to donate to my Movember page or to become a Stachetastic Run Sponsor!
Donate here and help us find a cure for prostate and testicular cancer!

See ya tomorrow!

P.S. the Fotographing Fat Kid actually foto’d yesterday. More on that soon! 🙂

Day 1,161 All the Desserts Edition

Posted on November 21, 2013 by theffkid

So today…well…I ate a lot.
I have a thing for sweets. My sweet tooth takes up the majority of my mouth (and has severe cavities.) Today was his Christmas…but we’ll get to that later.

Movember update! Some of you have been asking about Movember and how my mustache is growing. Well, here you go! It’s not great, but it can sure raise some money! As you can see, I have kind of a Reverse Hitler growing where that space under my noes doesn’t grow well. Hi Ho. Anyway, it’s been fun to grow it. Ready to grow a beard in December…or at least try to anyway.

About yesterday’s photos: So you might be wondering about those workout photos from Wordless Wednesday. Well, those were from my Start 2 Fitness exercise class! Yesterday, we have a few competitions like who could plank the longest, who could do the most pushups, that kind of stuff. All I wanted was to get first place in a competition AND I DID! Truth be told, it was a game that was totally in my wheelhouse: shuttle-run trivia. (Fun fact: kind of a trivia nerd who plays on a fantastic team called STEVE HOLT! and yes we yell that every time someone says our name.) Anyway, you had to guess a certain celebrity in the shortest time. The catch? You had to run 100+ feet to someone to get a clue and then come back to give your answer. My clues were: female, singer, debuted in 1999. Boom. Britney Spears. I got mine in three tries in 44 seconds. First place in that competition! Holla! Celebrate the small victories! Shout out to Ernst, Brendan and Angela at FSU Campus Rec for an awesome semester of getting fit!

Breakfast: What’s the opposite of getting fit? Oh yeah, eating a sandwich with hashbrowns on it. Because that happened at breakfast. Not a good indicator of things to come. On a different note, people were having a business meeting inside of Atomic Coffee this morning with their own giant pad of paper. And before you ask, no, they don’t have a conference room. It was painful to watch and listen to (especially because they were talking about social media. I’m not sure they knew what Facebook was…). Anyway, the sandwich was good, but not the healthiest option. But somehow still healthier than most of my other meals today.

I Ate Dessert For Lunch…Because I’m An Adult!: So today at work, we had a bake sale that benefited the United Way of the Big Bend. You were encouraged to try everything and then vote on your favorites. So I took that to heart. I didn’t even bother trying to add it all up. Don’t worry, I didn’t eat all of those apples. They just looked awesome. Funny story: the guy who made those is on WW too so I jokingly asked him how many points those were and then he laughed in my face and said “it’s for charity! When you eat something for charity, the points don’t count!!!” So I’m going with that delusive ignorance and calling a mulligan on this meal. Don’t worry, I paid for it later. I felt terrible the rest of the day. In other news, I love my job.

Second Lunch: After all the sugar, I needed something else in my body or I was going to die of my newly discovered diabetes. So what did this smart guy eat? Two delicious hot dogs from the iconic hot dog stand on campus: Mom and Pop’s. Ironically, Mom and Pop’s is the only food stand on FSU’s campus that isn’t owned by Aramark. Making it one of the few Mom and Pop shops that stood up to a big conglomerate and won. Anyway, yeah…they were good. But it’s ok! I had a Diet Coke that canceled out any calories I ate at Second Lunch! Hooray denial!

Dinner: To balance and completely cancel out every other calorie I ate in the day, I made chili for dinner. It was delicious, but I still kind of feel sick from eating all that sugar. Ready to run A LOT tomorrow evening. See ya tomorrow.

Day 1,153 That Time I Posted About Food

Posted on November 13, 2013 by theffkid

Alright, back to the basics. It’s not going to always be interesting and sexy (whatever that means for a blog) but this is what I need right now. Even if I don’t post, or have giant posts, know that I am tracking. Time to REALLY REALLY REALLY REALLY get out of the 230’s for good.

Let’s begin, shall we?

Breakfast: I had a turkey bacon breakfast sandwich from Starbucks. FSU’s President Eric Barron and his sweet wife Molly are usually at the Starbucks on my side of campus. They are usually in workout clothes. Basically, our President is baller. Fun fact: he’s an avid racquetball player. President Barron, if you are reading this, let’s play some time. I’ll even let you win. When I say “let you” I mean you would destroy me no matter what. Anyway, the sandwich was 8 points.

Snack: We bought some satsuma oranges from Trader Joe’s. The are little flavor grenades of deliciousness. NO POINTS!

Lunch: Speaking of Trader Joe’s, I had some chicken tikka masala. It is easily the best frozen meal on the planet (I’ve heard Mars has a pretty killer version of a Hot Pocket, so I’ll go with best meal on our planet.) 8 points. And yes, I look ridiculous. Then I had some TJ’s Greek yogurt for 3 points.

By the way, it was a beautiful day in Tallahassee. It was cold and actually felt like fall. I wish it would stay this way….

Dinner: After a long day on campus, we were ready for some delicious (and hot) dinner. We ended up at Pho7 for some soup. It was magical as always and roughly 16 points.

Dessert: We went home for some delicious, low-cal hot chocolate. It was about 4 points with the amount of marshmallows I had.

So today I got to 39 points. Pretty good considering I was full all day! What’s better? I didn’t cheat. At one point, I had my hand in a candy jar and I had the willpower to get my hand out of there! BOOM! Weight loss win. See ya tomorrow.

Dead ActiveLink, Bruised Toes & Other Adventures in Weight Loss

Posted on November 12, 2013 by theffkid

It’s funny when you leave open your blog post in your browser and how what you are planning on writing will be completely different in a matter of hours.

So it’s been a pretty crazy week. In fact it’s been a pretty crazy start to the month. I am in a pretty rotten place when it comes to weight loss. My weight has been fluctuating like crazy, but I physically look smaller. My Start to Fitness cross training class twice a week is getting me ripped. I especially see and feel it in my back, my arms and around my stomach. Between that and my running, I have been getting fit in the gym (and track), but haven’t been losing weight in the kitchen.

As you can see from the graph, I’m struggling. It’s hard not to go a little overboard when your favorite team (i.e. my FSU Seminoles) are going gangbusters for the first time since…well…since we were worrying about Y2K. It shouldn’t be an excuse, but it’s been the reality of the situation. My eating is out of whack in the week and then it’s not much better on the weekends. At this point, I feel like I need to have just one good week of eating right, exercising and drinking all the water, I could kickstart my weight loss into gear!

So what’s standing in my way?
Well, like I said, I have had a couple of crummy weeks and days.
First, my ActiveLink fell off my pants. I run with it on my waistband all the time, but some how it got knocked off my jeans when I was walking to work. Crazy right? Where did it fall? It fell on to a busy intersection without me even realizing it. When I was in a meeting, I realized that it was gone. I thought I had left it at home, so I went and looked for it in an attempt to assuage my fears. It wasn’t at home. After lunch, I came back up to work while retracing my steps. Then, I saw it…in pieces…on a busy intersection of campus. It was pretty sad, and I’m pretty sure I looked crazy picking up the pieces while cars were driving by. Anyway, in a way it was a little comical. It’s just a part of life. It could be worse…someone could have stolen my shoes (oh that’s right, that’s happened before…). I know that not having an ActiveLink doesn’t physically stop my from being active, but it’s awesome to have that gauge to know how much more active I need to be during the week. It was just kind of a bummer.

Well that sucks, what else is going on, FFK?
Do you have a piece of furniture in your house that loves to destroy your toes? So do we. We have this black chair that has a leg that has bruised many a toes. Yesterday, I slammed my left foot in to the leg of the chair and as you can see, my toe swelled up almost immediately, followed by turning a black/purple/blue/redish color all around. Followed by pain while walking. It wasn’t fun. So today I went to the doctor and got some x-rays done. I usually wouldn’t go for something like this, but I am training for the half AND I have Stachetastic Run Sponsors depending on me! I found out that my toe wasn’t broken, just has a bad contusion. She suggested taping those piggies together (according to the doctor’s sheet, “taping to the buddy toes”) and it should heal in the next two to three weeks. Not awesome.

So what does that mean for your running?
Well…I’m not sure. My toe has felt better since it’s been taped. I’m already a little more mobile and I think I would feel a lot better if I had taken some pain meds today. So I’m going to rest it tomorrow and just listen to my body. That hasn’t failed me yet. What sucks is that I haven’t ran since Thursday because I was resting my body for some long runs this week. For those of you that don’t know, I am raising money in a special way this month. Last week, I challenged my Facebook friends to donate a dime (yes, ten cents) to Movember for every mile I ran this month. So far I have 14 Stachetastic Run Sponsors and have raised $18.20 by running 13 miles. My goal was to run at least 50 miles, but that might be an issue considering my toes. That’s why I need more sponsors, so that every mile counts. If I could get six more sponsors, I will been raising $2 for every mile. If you are willing to help change the face men’s health, this is a motastic way. No if you will excuse me, I’m going to burn a chair to the ground.

It’s the Mo Wonderful Time of the Year

Posted on November 2, 2013 by theffkid

I have an announcement…
On Friday, November 1st, I started growing a mustache.
(I know, important right?)
While I might try to grow an awesome stache like the illustrious FSU alum Burt Reynolds any other month, this November I will be growing it for the face of men’s health.

Just a few facts for you:
Men are 35% more likely to be diagnosed with prostate cancer than women are to be diagnosed with breast cancer.
Testicular cancer is the most common cancer for men between the ages of 15 and 35.
Over 6 million men are diagnosed with depression each year.

The purpose of Movember is two fold: to raise awareness for these preventable diseases and to raise money to research them. It is more than growing an awesome mustache.

Today, I am asking for your help. I am currently putting together a team of Mo Bros and Mo Sistas (yes, this is an all-inclusive fundraising campaign) to help raise awareness and to raise funds. If you would like to join my team, go to movember.com and search for the team “Mustaches Are Cool.” Another way you can help is by donating to Movember. You can donate with a card by clicking here or you can bring cash to my office and I will make sure it goes straight to Movember. Your donation will benefit the Movember Foundation and Livestrong in their research. (If you want to learn more about how your donation will be used, click here.)

If you are interested in joining my team (it’s not too late!), or just have some friends who have an affinity for growing facial hair, let me know. Although Movember officially started on Friday, it actually ends the first week of December. So far, I have already raised $83! Holla! Plenty of time to raise some cash while growing a stache.

I know a lot of posts like these have a personal tie in, why the cause is important to the writer. Well, I have been fortunate even not to have a personal tie in to this cause. The MacDonald and Knote men lived long, healthy lives. I guess you could say that my tie in is that I want to keep it that way. I want to help raise money to keep the research going so we all don’t have to go through the stress and heartache of having a loved one sick. I think the other reason is that when I decided to get healthy by losing weight, I looked at the process on a complete health spectrum. I even started to using moisturize on my face, something that sounded so weird and dainty to me. I guess what I’m trying to say is this is important to me because we need to have these conversations about men’s health. It should anti-mochismo to take of your body. Movember is trying to change the culture of men’s health, one stache at a time.

Let the mo grow commence.

Turkey Two Ways and Other Stuff

Posted on October 27, 2013 by theffkid

So my ‘Noles are awesome. I really think that’s the best possible way to start this post. I mean, have you seen Jameis Winston???

I know it has been a while since I’ve posted on the old blog. I have been super busy with life, work and other craziness.

Here’s a brief recap:

I joined an AWESOME workout training group for faculty and staff at Leach, the gym that started it all (I still want to but a plaque next to the first elliptical I used on the second floor that says “anything is possible.”) It’s mostly circuit training with some TRX and cardio thrown in there. I have only done it for three weeks, but I can already see muscle definition in my arms and my clothes are fitting better even though the scale is still in the same region. (More on that in a moment.)

I’ve been training for the Tallahassee Half Marathon in February. I haven’t done as many races this fall because our Weight Watchers meeting is at the same time most races start. I was a little concerned about where I was physically and where my running was. That was until I beast’d out a 6 miler on Thursday at about a 9-10 min/mile pace. Basically the same pace I was running this time last year. I think that I could have ran more pretty easily, but it was getting dark and I had a hot date waiting for me ;). I’m planning on running the 15k (9.32 miles) Turkey Trot again this year and I’m feeling pretty good about it. I still need to get a few more long runs under my belt, but I think I’ll be in good shape thanks to the cross training I’m getting with my workout group. I also think I’m going to just keep training after the half in February and look at possibly running a full in the spring. Maybe in May, but we’ll see!

I have been getting ready for Movember. More on that later this week.

Speaking of Thanksgiving, Megan and I have already planned out our healthy Thanksgiving meal. It’s not only going be epically delicious, it’s going to be healthy and point friendly! My first Thanksgiving on Weight Watchers was well planned out and actually lost weight that week. The other Thanksgivings haven’t been like that. Time to get back to that healthy mindset. So in the spirit of the season (which at this point it might as well be Christmas according to the stores in the mall. I even Valentine’s Day stuff out at World Market. What the heck????) we made turkey twice this weekend!

Turkey Meal No.1 Last night, after the Wolfpack beat down had been complete, we got busy smoking! We took a rub recipe from Cook’s Illustrated and modified it.The night before, we rubbed the 2.5 pound turkey breast with a salt and brown sugar mixture, wrapped it in saran wrap and put it in the fridge. The next day, we added some more brown sugar along with some Cooper’s BBQ seasoning. I light up my lump charcoal in my chimney and made two piles of charcoal in the grill. We added a aluminum foil packet of pecan chips on to one side and then put the bird on the grill skin side up. About an hour of low and slow later, we had some epic turkey. We also put some gouda sausage from Whole Foods on the grill as well. It felt like Texas BBQ! (But I’m ready for the real thing soon…)

Turkey Meal No.2 Skinnytaste strikes again. After church, we seared a turkey breast and then put it in a crockpot along with veggies and other deliciousness. We put it on low and ran our 3k race in the All Saints district in town. It was a blast! Anyway, six hours later, we took it out of the crockpot, made a gravy and then roasted some potatoes. It turned out all kinds of amazing! Basically, Skinnytaste is awesome. End of story.

So that’s about it. I’ll be posting more soon. Things are kind of normalizing, but until then, thanks for reading! See ya later.

My Top 5 Favorite Things From #FLBlogCon13

Posted on October 6, 2013 by theffkid

Why hello, dear reader!

I know my posts have been a little random as of late, but I am working on trying to change that. This blog has been kind of a ball of malleable goo ever since I first posted about how weird I thought Taco Bell salsa packets were. (You can read that gem of a post right here!) The FFK blog has gone from obscure to food journal to posts about running to periods of silence to serious posts about issues like binging. I have to admit, I have been in a bit of a funk when it comes to blogging. In fact, my life has been in kind of a funk for a while. I have been frustrated with my lack of progress and frankly I have had really bad body image issues. Thankfully, I have been blessed with a wife who has been there for me through better and worse. Yesterday, I realized that I really have come a long way and I shouldn’t let myself get in the way of my own success. After I came to that realization, I felt free of that burden and frustration that I have been towing around for the past couple of months. I’m ready to make some serious progress with my health and to look to more than the scale for milestones of success. The Kid is back!

So you’re probably wondering what any of that has to do with the title of this post. Well, the impetus of this revelation started when I went to the Florida Blogger & Social Media Conference in late September in Orlando at Full Sail University. I didn’t know much about FLBlogCon before I signed up, but I knew some of my blogging heroes were going to be there and I knew that I wanted to take my blogging to the next level. The one-day conference was absolutely phenomenal and I can’t wait to go back and back and back and…well, you get the idea. So without further adieu, here are my top favorite things about FLBlogCon13!

No. 1 The Surprises
So yeah, I won a trip to the Bahamas in the first 30 minutes of the conference. Not a bad way to get things going.
Before Pat Williams, the opening keynote, took to the stage, Bahama Breeze spoke about their upcoming #Rumtoberfest extravaganza along with their other specials going on. Growing up, Bahama Breeze was always a must-eat wherever we were. My mom was kinda obsessed. Anyway, so then they were giving away three trips to the Breezes Bahamas resort right then and to look under our seat for a lizard. Well look what I found…

Why hello, little lizard!

I kind of lost it. I was ridiculously shocked. I tried to take a picture of the audience when I got up there, but I was too shaky for me to even take it. The craziest part about it was that I was sitting a row back before the conference started, but then I thought “I should sit a little closer to the stage.” And I did. And I won a trip to the Bahamas. Megan and I are looking at going in May. I can’t wait. Thanks for the awesome trip, Bahama Breeze!

No. 2 The Friends

Hooray for ridiculously awesome improv photos

Like I said before, there were a few bloggers there that I have been digital friends with for a long time. One of the first blogs I came across when I first started my weight loss journey was Katy Widrick’s blog. For a long time, especially in my formative weight loss years, Katy was the facilitator of Fitblog Chat, an Twitter chat where weight loss/health bloggers like me could talk about everything from eating issues to what kind of running shoes to buy. It got me through some pretty hard times. Anyway, I went to Katy’s session and then I went to talk to her, not 100% sure if she knew who I was. After she was done talking to someone, she turned to me a screamed “AAAAAHHHH YOU’RE HERE!!!” It was pretty awesome. We talked for a while about pretty much everything. It was just awesome to see one of my online buddies in real life!

Then later on, I saw another online buddy!

When I was waiting in line for lunch, I turned back and saw my friend Nanci Cernak from This Crazy Life of Mine! Nanci and I are online running buddies who always like each other’s running pics on Instagram. I ate an awesome lunch of shrimp and grits from Bahama Breeze with her and her husband Mike. It was awesome to catch up with her! It was so exciting to see familiar faces. I’m not sure how I’m going to be able to handle Fitbloggin’ next June in Savannah. I might just pass out from being completely starblogshocked.

No. 3 The Swag
One thing I didn’t was how much swag we were going to get! I came home with two bags full of stuff from a shirt from Ford to a spatula from Florida Dairy Farmers! I paid to get a swanky new head shot from Macbeth Photography! (I know, I know, I should have worn a bow tie…)

No. 4 The Food
Let me tell you about the food!!! IT WAS AWESOME! When I first walked in, there was a yogurt bar provided by the Florida Dairy Farmers (well, I mean they’re weren’t actual farmers there…but you get the idea.) Anyway, I made a serious parfait with chocolate chip and raspberries. It was epic and filling. Later on in the day, they brought out a freezer full of Blue Bell ice cream bars. It was magical.

Then, I went over to the coffee station of deliciousness. They were making coffee about a million different ways. Each one more delicious than the next. I became close friends with them and their Kenya AA blend. They were also giving away they brew to go packs that you just add to water and ice iced coffee packs. I can’t wait to try it out! Thanks Barnie’s for some legend-wait for it-dary coffee!

Oh yeah, Ford put on an amazing after party in the back lot area of Full Sail. One of the many stations involved mini cupcakes from Gigi’s Cupcakes. After the Banana’s Foster and the S’mores cupcakes, I went in to a sugar coma. They were that awesome.

No. 5 The Sessions
Now for the reason I went: the sessions! I have been blessed that my passions and my job almost completely align with one another. While I did go to this conference for my blog, there were a couple of sessions that bled that applied both to my academic interests and what I do at the Center.

The first session was “Media Kits: The Good, The Bad and The Ugly” by my friend Katy! She provided some great examples of how to, and how not to, put together a media kit for your blog, which essential for the business side of blogging. I knew how to do this from my PR classes in undergrad, but it was awesome to see it in action. Katy is also a producer so she has experience from both sides of the process. Can’t wait to put mine together!

The second session was about the communication law side of blogging and the important of being upfront and honest about when you are advertising with a post. If you do that, be sure to use a hashtag like #ad or #sponsored so the reader is aware. This is also important in blog posts too!

After lunch, there was a bonus session. I was planning on yoga outside, but it was ridiculously hot and I was full of delicious food from Bahama Breeze (that was not an ad. It’s just a fact that Bahama Breeze has delicious food.) so I went in to the Google Glass sessions. One of the session leaders actually worked for Disney. He said that he had been on all the rides and had recorded the ride with his Google Glass. I left early, but they evidently let people try them out. Easily the only fail of the day. But I figured one day Google will take over the earth like Skynet and I’ll be forced to wear them at that point anyway since we will all be half cyborg half slave to the almighty Google Master. (I guess that’s one way to look at it…)

Anyway, the third session was one that you would usually have to pay a lot of money to go to: “Social Media Tips From A Ford Brand Strategist.” Karen Untereker is the U.S. Social Media Manager from Ford aka the ultimate social media job. She explained Ford’s grassroot/user-content driven campaign for the new Ford Fiesta. Ford gave the Fiesta to about 100 Gen Y’s and had them document their experience socially while completing certain “missions.” She showed some of the user-generated content that, according to here, was better than anything they could have come with on their own. It was amazing that Ford gave the users so much control. But they knew that letting go of control in this realm would have positive outcomes. The one thing that surprised me the most about this case study was that the corporate executives were on board throughout the whole process. They were willing to give this a go and it paid off. I was incredibly impressed with this session and how Ford is such an innovator in the social realm. I guess the only criticism I would have is that I was the target market for this campaign and I didn’t know about it. Now, just because I didn’t know about it doesn’t mean that it wasn’t effective. But it emphasizes the important for the integrated marketing model where different methods and channels are being used to create awareness. An example of this would be an engaging TV ad that encourages me to get online and check out the campaign. Ford has done their research, so they would know that I have multiple screens at my disposal while I’m seeing this TV ad. Anyway, I just completely nerded out on you. All in all, it was a pretty freakin’ awesome session that made me miss my ’73 Ford truck “Ol’ Red” that sounded like the apocalypse. I miss that beast of a thing…

Moving on…

After a session about how Full Sail University uses their social media, which was applicable to every job I’ve had at FSU, I went to this amazing session called “The Business of Blogging: Building Relationships With Brands” which was presented by three very successful Latina bloggers including Yadira Ambert of El Club de las Divas. They talked about how to reach out to brands by utilizing the strengths of your blog. Their case studies involved International Delights coffee and a blogging event for the Hispanic community for McDonald’s. They went through the process step-by-step. They had some great suggestions that I hadn’t thought of like quantifying your outreach and then creating a presentation to send to the brand. Since my focus in grad school was multicultural marketing and I did a paper analyzing the potential to market to Hispanics through social media, I nerded out again with some questions about Latina bloggers and the use of Spanish, code switching and Spanglish in blogs and how brands react to that. It was a great final session!

So this conference pretty much knocked my socks off. Bess Auer and her team put on an amazing conference that completely recharged me. I can’t wait to go back next year. I laid out some personal blogging goals for myself after the conference that I want to achieved before FLBlogCon14.

Also during that trip, I hung out with my awesome sister Brittany and I stayed with my friend Alex! Thanks for an awesome time too!

Oh yeah, then I went to Magic Kingdom and acted like a weirdo on Space Mountain.
See ya soon.